Houzz website again names me 'Best of Design Photography' for Brisbane

The front exterior hero shot of The Luxe Lodge.

The front exterior hero shot of The Luxe Lodge.

Home renovation and design platform Houzz has announced me as the winner of the “Best of Design Photography” title for Brisbane for the second consecutive year.

My inclusion in Best Of Houzz 2017 is linked to a shoot across more than two days in late 2015 for Sunshine Coast architectural interior designer Mark Gacesa of Ultraspace and Cleveland-based luxury home builders Stewart Homes to capture the essence of their Luxe Lodge project inland from Caboolture.

With my photographs being used in awards submissions by my clients, the Luxe Lodge project has since gone on to collect numerous major gongs.

 
Best of Houzz 2017 - Design Photography - Brisbane - Fred McKie.png
 

The Best of Houzz is awarded annually to home building, renovation and design industry professionals across three categories: Design, Service and - for architectural and interior design photographers such as myself - Design Photography. 

Houzz Asia-Pacific managing director Jason Chuck says success in Best of Houzz is testament to the award winners' commitment and excellence. 

"We've so pleased to award Best of Houzz 2017 to this incredible group of talented and customer-focused professionals, including Fred McKie Photography," he said.

"It is more important than ever for home design and construction professionals to hire professional photographers to make their work stand out, and tell a story about the kind of work they do."

Nine highlights of 2016

One of the images created in Brisbane on a recent lifestyle photoshoot for a Singapore developer working under the agency Toto & Co's creative direction. I'll be sharing more about this shortly.

One of the images created in Brisbane on a recent lifestyle photoshoot for a Singapore developer working under the agency Toto & Co's creative direction. I'll be sharing more about this shortly.

The year has flown by and I can't believe it's time already to look back over the past 12 months.

Here's nine highlights of 2016, in no particular order:

  1. Being flown to Sydney to create image libraries for two Surry Hills hotels.
  2. Having a series of destination marketing images shot for Montville Getaways up on a billboard in inner-city Brisbane.
  3. Working with agencies Design Suite (Sydney), Toto & Co (Brisbane) and CHE Proximity (Melbourne) on three very different projects - shooting the Brisbane GPO building and surrounding amenities for a corporate lease-marketing campaign, the creation of lifestyle imagery around Brisbane for a Singapore developer's marketing usage and photographing Olympian swimming sisters Cate Campbell and Bronte Campbell during their guest appearance at a conference.
  4. Purchasing Profoto OCF B1s and B2s - I love those lights! - and also getting my hands on an Eizo monitor for superior image-editing.
  5. Getting involved in the Australian Institute of Professional Photography's Reflections project honouring World War II veterans.
  6. Photographing one of Australia's most popular politicians, Ipswich Mayor Paul Pisasale, as well as all councillors and executives for Ipswich City Council's branding update.
  7. Having my photographs of multiple award-winning project The Luxe Lodge featured in numerous publications, including The Courier-Mail and New Zealand's myTrends HOME, ensuring great exposure for architectural interior designer Ultraspace.
  8. Being published internationally on multiple occasions, including in the American travel magazine Afar, American running magazine Runner's World, New Zealand food magazine Cuisine and Philippine Airlines in-flight magazine Mabuhay.
  9. Having 3 panoramic images awarded Bronze upon my first entry into The EPSON International Pano Awards.

Have a fantastic New Year celebration! Bring on 2017!

Merry Christmas! Enjoy a little seasonal fun on me 🎅🎄🎁

Merry Christmas from Fred McKie Photography and here's wishing you a happy, fulfilled and fun 2017!

I wanted to share a suitably "Northern Hemisphere" season's greeting with you as my wife and I are off to England to spend the Christmas-New Year period with her mum. I'm going to be all rugged up.

I hope you get a laugh from the JibJab video I've made.

My festive break starts on Tuesday and I will be back on deck on January 9, ready and available to help you out with all your photography needs throughout 2017.

In the meantime, stay safe, surround yourself with family and have fun.

Capturing 'The Power of Two' as Olympian sisters tell of journey

Olympians Cate Campbell and Bronte Campbell at the Nuromol stand during the 2016 Pharmacy Assistant National Conference. Client: Reckitt Benckiser.

Olympians Cate Campbell and Bronte Campbell at the Nuromol stand during the 2016 Pharmacy Assistant National Conference. Client: Reckitt Benckiser.

I recently had the pleasure of photographing two of Australia's medallists at the Rio 2016 Olympics, Brisbane's Campbell sisters - Cate and Bronte.

The swimmers were guest speakers at the Pharmacy Assistant National Conference at Sea World Resort on the Gold Coast about six weeks ago, representing the new double-action pain relief medication Nuromol. The tablets contain both ibuprofen and paracetamol and have the marketing slogan "The Power of Two".

I was commissioned by agency CHE Proximity to photograph the sisters at the Nuromol stand and during their speaker session, when the sisters talked of their journey and the importance of each other in their respective sporting successes, for parent company Reckitt Benckiser.

The sisters each won bronze in the Women's 4 x 100m Freestyle Relay at Rio, while Cate also won silver in the Women's 4 x 100m Medley Relay.

Treble of Bronze caps first International Pano Awards entry

I'm honoured to have received three Bronze awards in my first foray into The EPSON International Pano Awards with images created in Nashville last year when in the United States for my brother-in-law's wedding, in Las Vegas on a previous visit to America and locally here in Queensland.

The panoramic images, in order as shown above, feature: the John Seigenthaler Pedestrian Bridge in Nashville; the Las Vegas Strip at night including hotels and casinos such as the Bellagio Las Vegas and Caesars Palace; and The Luxe Lodge north of Brisbane, photographed under commission from architectural interior designers Ultraspace and luxury builders Stewart Homes.

The Nashville image is a stitched panorama, comprising numerous exposures aligned in post-production to create one massive photograph. At full size, it measures 14,621 pixels on the longest edge.

The other two images are panoramic crops.

All three photographs were awarded in the Open section and Built Environment / Architecture category.

This is the second international photography competition in which my work has been recognised, following on from success in the International Loupe Awards in 2013 and 2014 - a total of one Silver and 11 Bronze - before that contest ceased to continue.

It also continues the Luxe Lodge's award-winning streak, following on from a series of awards won by the designer and builder for the project including the 2016 HIA Kitchen of the Year and many other Queensland and Brisbane region gongs.

Foyer interior design detail capture earns high commendation

The detail shot captured within the foyer of 480 Queen St that received a commendation in the 2016 Brisbane Open House Photography Competition.

The detail shot captured within the foyer of 480 Queen St that received a commendation in the 2016 Brisbane Open House Photography Competition.

I've collected my second commendation in the photography contest associated with the free public festival that celebrates Brisbane’s architecture.

Brisbane Open House this year offered behind-the-scenes access to 100 buildings across the city - a record for the event - and I couldn't resist visiting a few of them with camera in hand. Well, on tripod for most part.

One of several images I created at 480 Queen Street, a 34-storey office building in the city's Golden Triangle, was well received by judges of the 2016 Brisbane Open House Photography Competition.

It focussed on an interior design element within the foyer and was highly commended in the Detail category. I was presented with a framed certificate last night at the Brisbane Open House Thank You Event at Treasury Casino & Hotel.

It follows similar success two years ago, in the Interior category, with a photograph made within AECOM North Tower HQ.

Unveiling a new style arising out of stepping outside my comfort zone

One of the two hair-styling demonstration models at the Oribe Australia Atelier with the #OribeObsessed signage available on the day for use in social media posts.

One of the two hair-styling demonstration models at the Oribe Australia Atelier with the #OribeObsessed signage available on the day for use in social media posts.

Not every brief falls within the bounds of my core business, but occasionally - when the calendar is not chockers - I do like to take on work that is not part of my typical week-to-week cycle.

Doing so often refreshes the creative juices and sometimes pushes me outside of my comfort zone. Both scenarios are healthy.

While photographing the Oribe Australia Atelier last Monday for Rogue Beauty at The Old Museum, Brisbane, part of my brief was to create black and white portraits showcasing hair styles. Having never tackled anything like this previously, I considered it my foray into beauty photography!

The event coverage included showcasing two hair-styling demonstrations by Rogue Beauty's lead educator Julianne McGuigan using Oribe products. After each hair style was created, the demonstration model's portrait was created in the makeshift studio I'd set up while workshop participants got hands-on re-creating the style on their own model. Then at the end of the hands-on session, each participant's handiwork was also photographed.

This meant cycling the 20 or so hands-on models through quite quickly to keep the event on schedule, allowing very little time to calm the nerves of those inexperienced with photoshoots, adjust my strobe lighting to best accentuate each model's features or coax out the perfect pose and expression. Working fast, all things considered, I think the images came out quite nicely.

Honouring our World War II veterans through the AIPP's Reflections project

World War II veteran Alan John Radcliffe.

World War II veteran Alan John Radcliffe.

Last week I had the absolute honour of photographing a World War II veteran, former squadron leader Alan John Radcliffe, as part of the Australian Institute of Professional Photography (AIPP) Reflections project.

Mr Radcliffe and his daughter, Barbara, attended my studio in Springfield Central for the photography session. A proud airforce serviceman, he wore his medals on his left chest and his father's medals on his right chest.

The regimental portrait was photographed to a standard defined by the AIPP to ensure a consistent look and feel to other images created for the project, which is supported by the RSL and the Australian War Memorial in Canberra.

The AIPP's aim, with a huge voluntary effort by Accredited Professional Photographers such as myself and in particular some photographers who have given up their time to photograph dozens of veterans, is to create a significant archive for the nation that reflects a sensitive portrayal of their elderly state of the last of Australia's WWII veterans while providing a cognisant comparison to the wartime images of young active men and women.

I'd put my hand up to photograph some other WWII veterans also, but unfortunately when I contacted their next of kin I discovered they had passed away. We are slowly but surely losing them. It's very sad.